⭐️ the best of marketing last week

happy monday the 25th!

this is what we've got for you this week:

top 5 articles

🧠 6 psychology principles that make Spotify Wrapped go viral every year

🚀 how this toy brand stood out in a crowded market

🪄 an in-depth guide to outsourcing content marketing

💣 one brand analyzes their best performing content (+ why it worked)

🔮 how to conduct a competitive gap analysis in 6 steps

top 5 apps

📈 take your LinkedIn content marketing to the next level

🔥 gather referrals on autopilot from existing visitors & customers

🧪 the lightweight A/B split testing solution

⚠️ a free/easy way to start an online community

⚡ the all-in-one internal linking solution for SEOs

top video

how did 1 product grow a company by more than 10X? click here

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hope you found value in this newsletter 😊 how can we make it better?

thanks & have a great week ✌️

— marketing on monday